#88 Wine with Anya: Will Wine Certification Help Your Career?
#88 Wine with Anya: Will Wine Certification Help Your Career?
Most people think they “don’t get wine.” I’d say that’s not true. The industry often trains you to feel that way. And the people from inside the tent? Burned out, selling bottles they don’t even believe in.
In this episode, you meet someone who walked straight through that machine… and walked away to do her own thing.
She chased certification, worked inside one of the biggest wine distributors in the world and realized something uncomfortable: wine in business isn’t always about taste…it’s about pressure, perception, and profit.
You’ll hear the exact moment she realized she knew far less than she thought. The brutal truth about certifications that nobody says out loud. And the one simple shift that makes ordering wine feel effortless instead of embarrassing.
People ordering wine chase labels, ratings, and approval instead of understanding what they actually like. That’s why they feel intimidated ordering at restaurants, default to the same safe bottle, and assume experts know something they don’t. This episode breaks that illusion.
Expect to learn:
- Why wine “expertise” often has nothing to do with taste
- The fastest way to learn wine without spending thousands
- What to do when a server clearly doesn’t know wine
- How to order a bottle confidently in any restaurant
- The hidden reason people attack wine content online
Links:
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I talk to people in and around the service industry space. I'm looking to hear from the people I wish I could have talked to when I was coming up in bars. Said another way: I am trying to make sense of this wild, beautiful mess that can be a life working in bars, and help others that are feeling similarly confused and/or lost. Check out the Podcast Website Here and get in touch with me!
Classic Episodes You May Like:
- Doug Frost MW MS
- Jeffrey Morgenthaler
- ET: Entrepreneur (and creator of Surfer on Acid)
- Edward Slingerland's Masterful work on Intoxication
- Andrew Hurley of Vegas.Wine
- Chris Tunstall of A Bar Above
- Tony Abou-Ganim
- Bobby "G" Gleason
As always, I’m just here taking notes, trying to figure out what it all means.
Cheers
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